Areas of Expertise

Retail Architecture
Lifestyle Retail & Strategy
Restaurant & Bar
Hospitality & Residential Design

Visionary design leader with extensive experience leading high-performing teams, delivering impactful design solutions across retail, hospitality, and residential spaces. A strategic thinker and creative problem solver, recognized for fostering trust, mentoring talent, and orchestrating results across global markets.

Adept at balancing macro and micro perspectives to implement transformative design strategies in architecture and interior space making. Collaborative and empathetic communicator, inspiring teams to push creative boundaries and bringing global mindset. Extensive retail expertise, and passion for scaling new concepts while shaping dynamic, high-growth environments.

Specialties include design strategy and conceptual design, commercial retail architecture, planning and interiors, lifestyle retail, restaurant F&B, hospitality and residential interior design.

An environmental advocate with a personal commitment to sustainability and promoting environmental design solutions through retail.

Email
smithlance@gmail.com